ANYAH
Green therapy for people and planet
Brand Overview
Anyah is a sustainable hospitality amenity collection developed to minimise environmental impact while delivering effective, high-quality personal care. The range is designed around reduced water consumption, responsible formulations, and certified eco-standards, supporting modern hospitality operations seeking measurable sustainability outcomes.
The collection is suitable for both men and women and covers hair, body, skincare, and selected accessory solutions.
The Anyah Hospitality Universe
Anyah is defined by a clean, contemporary aesthetic and a strong environmental philosophy. Products are formulated to rinse quickly, reducing water usage, while packaging solutions are engineered to lower CO₂ emissions and support circular systems.
The brand integrates naturally into sustainability-driven hospitality environments without compromising guest comfort or visual consistency.
Signature Formulation & Fragrance
Anyah formulations are dermatologically tested, nickel tested, vegan friendly, and developed without alcohol, silicones, EDTA, or DTPA. Ingredients are selected to ensure high skin compatibility and everyday performance.
The fragrance profile combines fruity and spicy notes, including mandarin, black pepper, bergamot, floral accords, and warm woody bases, offering a balanced and contemporary sensory experience.
Sustainability & Certification
Anyah is certified with the Nordic Swan Ecolabel, one of the most stringent environmental certifications in the cosmetics industry. Formulations are designed with reduced cleansing agents to ensure fast rinsing and minimal water waste.
Life Cycle Assessment (LCA) data demonstrates significant CO₂ savings across packaging formats, including flowpack soaps, post-consumer PET bottles, doypacks, and refill systems.
Dispenser & Refill Systems
Anyah offers a complete dispenser ecosystem, including anti-theft wall brackets, refillable formats, and 5-litre bulk solutions. These systems are designed to reduce single-use packaging and support long-term operational sustainability in hospitality environments.
Installation options include screw-mounted and adhesive solutions, allowing flexible deployment across room types.
Customisation & Co-Branding
Anyah supports logo personalisation and co-branding while maintaining strict configuration rules. Product layouts, colour usage, and certification eligibility are subject to brand approval. Nordic Swan certification is only permitted when approved Anyah components are used.
Anyah with Primexa
Primexa curates Anyah for hotels seeking a certified eco-conscious amenity solution delivered with operational clarity. We support dispenser planning, refill strategy, product selection, and phased implementation aligned with sustainability targets and room count.
Ideal For
Luxury and boutique hotels
Eco-certified and sustainability-driven properties
Urban and resort hotels seeking refillable systems
Hotels transitioning from single-use to circular amenities
The Collection
A certified hospitality amenity collection designed to reduce environmental impact while maintaining everyday guest comfort.
